I decided that today I would diverge from my normal type of posts, and talk about selling your card creations.
It is a very scary thing to approach to begin with, and to be honest, I was very apprehensive when I was approached by a local gift shop owner to sell my cards to her.
I’d been a long time customer, and she’d tried to sell me cards from another lady who was making cards for her at the time. I declined, saying I made my own. So she wanted to see them.
The end result was I’ve been selling my cards to her for around 3-4 years. It’s a nice little income, but not huge. I probably make up to $175 a year, but it’s money I can put back into my crash stash and buy new supplies.
More recently, a flower shop opened up locally, and I decided to pop in one day and ask if they were interested in handmade cards. They already had a supplier, but those cards were mass produced and nothing like mine. (Of course, because they were mass produced!!)
I showed her a few photos – I didn’t have any with me because I called in on a whim – and she liked what she saw. She asked me to call in with a bundle of cards for her to look at. So I did. And right off the bat she bought $108 worth of cards. That was in July. She wanted me to return in a few months to see if she needed more.
Saturday (November 26) I went back with another bundle. She bought $68 worth. Thinking like McDonalds I asked would she be interested in taking any Christmas cards. She looked up, seemingly shocked. “Why yes,” she said. “People are asking for them.” She also asked me to make more get well and engagement cards. Those I had to make, the Christmas cards were made but not bagged. (Sorry family, I will have to make more for you!)
Done and dusted.
Wednesday (November 30) I took in about 21 Christmas cards – she asked me to take 10-15 – and sold ten of them. I also took three get well cards, and three engagement cards. All sold. If I’d taken more of those, I’m sure they would have gone too. But due to other commitments, I didn’t have much time to make them. She wanted them all this week. “As early as possible.”
Between Saturday and Wednesday, I sold $132 worth of cards. More money for craft goodies. ($240 so far since July.)
My suggestion is to look out for places to sell your cards to. Most of us make heaps of cards that just sit around doing nothing. On average, I made at least 40 cards per month. Most days I make 1-2 cards. I made six on Tuesday after the request for specific cards. I’m lucky, I work from home, so I can work it into my schedule.
I’m selling to a gift shop and a flower shop. I have friends who sell to hairdressers, vets, even real estate agents. One mistake I made in the beginning, was to allow my cards to be on assignment. That was with the gift shop. She pays me when the cards sell, not when she takes them from me.
The flower shop pays on receipt of the cards, which is a much better way to go. If she doesn’t sell them, it’s her problem, not mine. But… she wouldn’t buy more if they weren’t moving, and I know they are. She’s selling quite a few.
She’s also ordered a ton of Valentine’s Day cards – their busiest day of the year. Guess who’s already making Valentine’s Day cards?
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